In the business-to-business world, understanding who you're targeting helps you craft better offers. Unlike B2C personas, B2B personas focus on companies, job roles, and purchasing behaviors within an organization. The Basics of B2B Buyer ProfilesA B2B customer persona is a strategic representation of your ideal business client based on real data

Business services are the foundation of how companies operate in today’s market. Understanding the types and value of business services can help you make better decisions. What Are Business Services?Business services refer to specialized tasks offered by individuals or firms to help other companies reach their goals. Examples include: - Financial